Hello, I am Felipe



Who i am



Felipe Villaveces

Project Management & Market Intelligence Professional

Dynamic, persistent, goal-oriented, business professional with experience in the fields of e-commerce, logistics and project management. With my knowledge and skills, I have supported the international expansion and the assessment of growth opportunities of several companies while delivering high-quality projects and  innovative solutions.

Through committed leadership and effective communication, I create a positive impact on every project.

Some facts

people in the biggest team I have led
countries I have travelled to
new partners I enrolled in my last project

My bio


Berlin, Germany

    • Led projects with a wide range of internal (Retail Operations, Category Management, Logistics) and external (Suppliers) stakeholders and worked closely with Controlling to ensure that all project assumptions deliver on business KPIs
    • Created a Knowledge Base for the Business Unit to improve production flows, promote internal communication and decrease onboarding and training costs
    • Took ownership for different process improvement opportunities within the Studios to ensure optimization of cost and productivity

    Berlin, Germany

      • Organised and conducted Agile workshops for performance management purposes inside the Banking Operations and Customer Experience departments
      • Developed a Business Case on lapsed financial active users and streamed the results into actionable projects in collaboration with the Growth, Product & Tech and Banking Operations teams
      • Worked on achieving Operational Excellence for newly implemented CS teams by focusing on clear cross-divisional communication channels, reporting and processes

      Berlin, Germany

        • Developed and optimized cross-functional projects and processes involving several departments including Operations, Finance, Sales and Engineering
        • Created an end-to-end process that facilitated the integration of more than 300 new partners into the business
        • Engaged in managerial responsibilities such as team trainings, project leading, mentoring of interns, recruiting panels and external client visits

        Berlin, Germany

          • Managed the operational activities of 10 European carriers and supported the operational roll-out process of new logistic partners
          • Developed the internal reporting system, monthly KPIs and Dashboards of the logistics team
          • Collaborated in the elaboration of quarterly forecasts for the network growth and created financial ad-hoc reports based on real costs and scenarios

          Miami, United States

            • Conducted a market analysis and created benchmarking reports to give insights and recommendations to the founder
            • Provided support on ad-hoc projects related to recruiting, marketing and sales

            Cologne, Germany

              • Analyzed, prepared and evaluated market data from different industries worldwide (focus on E-commerce, Medical, Retail and Automotive)
              • Created business profiles of branches and companies in 4 different languages and conducted interviews with field experts
              • Selected as team lead for several projects in charge of 3 people

              Bonn, Germany

                • Developed an independent market study (including Trends, Market Data, Competitors and Country visits) on 12 European countries
                • Collaborated on the Strategic Marketing plans with focus on E-commerce and Direct Marketing

                Cologne, Germany

                  • Analysed the brand perception of several German companies in the Spanish and Italian markets
                  • Supported the data quality control and market research activities
                  • Provided assistance on international television projects




                  Special Projects

                  * Master Thesis in Strategic Segmentation and Dynamic Personalization: “How to effectively deliver personalized content through the optimization of mobile and online channels” – In cooperation with Adidas AG.

                  * Bachelor Thesis – Creation of my Own Business Plan: “How to create a consulting firm that profits from an innovative model of green recycling processes”.

                  * AIESEC InternationalTeam Lead & Projects Coordinator: As responsible of the International Exchanges team, I developed new international partnerships, executed internal logistic projects and organized an international conference of 5 days for 300 attendees.

                  * Personal EngagementTV Presenter of the weekly news for the in-house television channel and Speaker at several Art and Philosophy inter-school events.





                  Office Pack - Word, Excel, PowerPoint, Access, OneNote
                  Business Intelligence - Power BI, Tableau, G-Analytics
                  Project Mgmt. - Agile, Asana, Trello, Zoho Projects


                  Multimedia Editing - Final Cut Pro, Audition, Photoshop
                  Web Development - Dreamweaver, WordPress, Joomla
                  Programming - HTML, CSS, SQL, PHP